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Libsyn Round-Up 2012

easy ways to monetize your podcast

We cannot believe how fast this year has gone by! As we took the time to look back at what we’ve accomplished this year we realize how far we’ve come.

This year we started on the path to take podcasting everywhere. The podcast audience is not only in one place. People don’t consume podcasts in one place.

For the podcast producer this is exciting and at the same time a little overwhelming because that means being in more places and getting your podcast out in a myriad of ways.

This year we provided a handful of tools to make this entire process a lot easier for producers, right from within the Libsyn dashboard through our OnPublish feature which easily cross-posts your content to Twitter, Facebook, Blogger and Wordpress as well as our fantastic Podcast Player App for Facebook.

Not only were we right in there with helping you be ubiquitous with your podcast through easy sharing, but have also continued to iterate our amazing Android and iOS smartphone apps and provide our producers with an even greater advantage to discovery via the estimated 786 million smartphone devices sold in 2012.

Take a look below at the awesome accomplishments from the Libsyn Team in 2012.

easy ways to monetize your podcast

MyLibsyn The Easy Way To Make Your Podcast Premium

even better stats for you podcast

Libsyn Stats are Changing For The Better

Libsyn OnPublish Now For Facebook Pages

onpublish to facebook via libsyn.com

Your Own Customized Podcast Player Right Within Facebook!

Publish Your Episodes Directly To Wordpress

new libsyn stats look

Libsyn Stats Got A Little Love

cross post your podcast episodes to blogger

Publish Your Podcast Episodes Straight to Blogger

cross post to twitter from within your libsyn dashboard

Cross-post Your Podcast Episode To Twitter With A Custom Message

iCloud Support and 4 different ways to publish content on the app

eight years of supporting podcasters by providing the best hosting platform

Libsyn turns 8 years old!

new way to contact libsyn users via the dashboard

A New Way To Get Important Info: Announcements Widget

We are so excited for 2013!

Our team is chomping at the bit as we get ready for some more greatness coming up this year. We sense podcasting growing and becoming more embedded in the ever changing world of media consumption.

We look forward to another incredible of year in service of podcasting. Thank you so much to all of you for supporting us this year!


Podcaster Voices: 19 Podcasters Share Podcasting Lessons Learned in 2012

podcasters advice on podcasting for 2012

This is the second installment of an ongoing collaborative blog series featuring podcasters and their insights. We’ve found that the more we can connect and share our knowledge about podcasting, the more the medium shines and the more we can catapult podcasting into the spotlight.

Our first post all about the hardest podcasting related thing to overcome in 2012 was a big hit. You should definitely check it out.

The voices shared are not only from seasoned podcasters but also from those that just stepped into the medium.


Adapt, learn, and be willing to embrace change, that seems to be the way that podcasters will continue to succeed and inspire in the world of podcasting.

If you think once you know how to podcast you won’t ever need to change the way that you do what you do then you’re in for a world of frustration, and perhaps defeat.

Another fantastic perception about these lessons is that there is no one way to podcast and there is no one workflow. The more podcasters produce and the more open they stay to new technologies the clearer and more individual their workflow becomes. That’s gold.

Ken Burgin from Profitable Hospitality

  1. Using a proper digital recorder essential to get high quality sound - computer and garageband are not sufficient.
  2. Worth doing a course to get guidance on technical details.
  3. Lots to learn from the numerous podcasts on podcasting (!)
  4. Outsourcing the final production of the podcast (combining files, setting volume level etc) is fast and very inexpensive with odesk.com and saves me learning one more bit of complex software (eg Audition)

Rob Walch from Today in iOS

  1. First lesson is promoting out to social media - specifically setting up a facebook fan page - is one of the biggest lessons learned.  I kind of had my head in the sand when it comes to social media.  I am still learning this lesson.
  2. Second lesson is better management of listener feedback - I think going with evernote for my show notes has made it easier for me to better organize where I place listener feedback into the show and more importantly reorganize where the feedback goes in the show so that it makes more sense.
  3. Third lesson - Has to do with “mailing it in” I finished one episode back in the spring where I felt at the end of the episode that it was just not a good episode and that I had not put my heart into - that I kind of just “mailed it in” well the episode was done so I just posted it anyway.  And well the listeners let me know what I had felt - to the tune of a couple of dozen listeners emailing me asking what was up with that episode.  So next time I feel that way - I am just going to delay the episode and start over.  
  4. Fourth - With libsyn’s on-publish tools - there is no excuse for me not to get a better presence in Social media and at a min at least get word out to Facebook and Twitter as soon as a new episode goes out.  

Nick Seuberling from Who-Dey Weekly

  1. One lesson I have learned over the past year is that video does NOT necessarily make your show better (its still the same content). However if you’re recording the video LIVE it allows you a chance to connect with your community more easily.
  2. It pays to listen. Listen to other podcasts in your field/niche. I used to get upset or angry when people would start “rival” shows, but in reality I think its great to hear other peoples perspectives. You can become a better podcaster just by listening.
  3. Be yourself. Don’t try to be someone you’re not. Don’t try to be Johnny Radio Voice. People will see through this. Be genuine and you’ll find your community will grow.

Danny Pena from Gamertag Radio

  1. Always try your best to engage your audience.  It’s important to make them feel that they’re part of your journey.
  2. Take the time to learn about the latest technology that will help your podcast.  I feel it’s important to stay up to date and not get left behind.  For example, Smartphones weren’t  big when I started podcasting.  Now almost everyone has one and can download a show from anywhere.  This has helped increase our downloads.
  3. Think outside of the box.  To get your name out there always start from your local area.  Then think about promoting worldwide.
  4. Think about longevity, instead of short term.  New listeners will search for your old content via Google and other search engines.  Always try your best to keep the content fresh and entertaining.  One episode can make it or break it for you.  Imagine people listening to your podcast 5-10 years from now.
  5. Take your time editing.  No one likes listening to episodes that sounds bad.

Spider Mann from Overheard Podcast

  1. Audio quality counts. We went through three to four mic setups before we landed on Blue Yetis.
  2. Cool people help. Sometimes you want to pod and not do any work; having cool guests you can pull in to heft the load makes great episodes.
  3. Never be afraid to ask famous or semi-famous people on Twitter to guest. You’d be surprised who you can get.

John Harrer from DUH Podcast About Horses and Horsemanship

  1.  Audiences don’t necessarily come flocking to our podcast.  5 billion people on the planet, 4.6 million people in the United States alone involved in the horse industry.  Is it too much to ask that 1,000 of them download my podcast each week?
  2. To do it right, this shit costs money!  I initially thought it would be a fun way to connect with people about horses and horsemanship.  Because it was a hobby, I wanted to do it on the cheap.  Now, I am looking at totally revamping our podcast, getting an official website, and even changing the name of the podcast, all because I did not take a realistic, careful view, of where I wanted to go.  Now, I want to earn a little cash to buy more and better equipment and I am going to have to find ways to get my “hobby” to fund itself.
  3. Producing is hard work.  The longer the podcast the longer it takes to produce.  We are not good enough to just “roll tape” and send it out there.  Each podcast needs to be edited, then have some production elements added, and be preped for distribution.  That takes the most precious commodity – time.

Scott Fremont from The Delicate Sauce Podcast

I learned to never doubt yourself.  You can never predict what your audience will latch on to and what they won’t so it’s best to never pander or do what you think someone wants to hear.  As a podcaster it’s your duty to be honest.  The thing people love (and I love) about the podcast medium is there isn’t the normal bullsh*t associated with terrestrial radio.  The host doesn’t have a program director to think about or what this sponsor or that sponsor thinks about what they’re saying.  It’s pure, unfiltered honesty and it’s becoming a rare thing to find in our culture but it’s the best thing about podcasts.

David Jackson from The School of Podcasting Morning Announcements

  1. As fun as podcasting is, there are only 24 hours in a day. With this in mind, its probably best to stick with one podcast and fill it with great content instead of doing three podcasts that are mediocre.
  2. As much as we all want a flame thrower that we can switch on and increase our downloads by 100%, in the end building your audience is done one person at a time. It takes time, but every person is a seed that can grow and then tell others about your podcast.
  3. Quit obsessing over your audio quality. While bad quality is a sin, if you’ve spent at least $50 on a microphone you are probably in the “listenable” category. Complaining about your sound is not good content for the audience.

Ashley Milne-Tyte from The Broad Experience

  1. It’s not as hard as I thought it would be to produce a show.
  2. Keep them short (my original idea was a 20 to 30 minute show, but listeners really seem to like a shorter length, around 12 minutes).
  3. Building an audience for the podcast is tough. It’s happening very slowly, and I’m impatient.
  4. It’s incredibly rewarding when you get positive feedback from listeners. It makes all the (free) hard work seem worthwhile.

Kate Macdonald from Why I Really Like This Book

  1. Prepare the script, and be comfortable with what you’re going to say.
  2. Eat before recording; tummy rumbles are LOUD.
  3. Write up the podcast and post it immediately after editing, because your enthusiasm for what you’ve just created produces a great write-up.
  4. Podcasts should be digestible, snappy, and have a tangible takeaway.
  5. When you have a cold or a sore throat but have no other time to record, your voice might sound rough to you, but digitised, and on a mic, it sounds pretty good.

Johnny Dertien from iBoardcast Video Podcast

  1. Smart TV users are the new podcast users.
  2. People watch the latest video on mobile devices and don’t use podcast clients to download a series of video’s anymore.
  3. Podcasting isn’t production, shooting video, editing, publishing, updating website and promoting. You also have to take care of all the social media and make sure you label your YouTube video’s right. Podcasting is way more time consuming now.
  4. Step back and think “Why did I start podcasting?” Than take a look at your shows and you will see that you have to go back to the roots.

Matthew Cutler-Welsh from If Only They’d Told Me

  1. Back up. If you copy and paste a track from Garage Band, then delete the original, the copy also disappears. I stayed up a whole night trying to recover a day’s recording early on in my editing. Now I make multiple copies of a recording before starting editing.
  2. Tweet and retweet. We do a weekly show. I find it’s not enough to just promote the show at the beginning of the week. Re-tweeting the same message during the week helps.
  3. Lots of people still don’t know about podcasts. Here in New Zealand, many our podcast ‘If Only They’d Told Me’, is often a Mum’s very first podcast.

Steve Michael from Mancave Movie Review

  1. Consistency in getting shows uploaded on a regular basis. We do a weekly podcast and have been online since last February and have only missed two shows due to scheduling conflicts.
  2. We keep the show moving by creating an agenda and sticking with it and keep getting sidetracked at a minimum.
  3. Setting up each episode several weeks in advance and also recording a ‘backup’ show in the event we are unable to record a show.

Matthew Kane from Intrepid Audio Productions - IAP Podcast

What lessons have I learned?

  1. Use social media.
  2. There will be road bumps – co-hosts / friends come and go, technical problems can ruin a recording session, life happens, you name it, it can and will happen.
  3. Take chances. Expand your horizons and listen to shows that wouldn’t normally be on your radar.

David Leedy from Notes in 9

  1. The first is to just relax and be yourself.  You want to have good production values but you want to stay approachable.  Don’t be afraid to say something unexpected or “less then polished” if that’s who you are.  Don’t let your show become so clean it’s sterile.
  2. Another lesson I learned is to engage your audience and even your peers.  Bring unexpected people on the show.  Go outside your community and try and pull others into it.  For example, I ran a 90 day “event” on my show called “DriveTo99”.  It was a big push to go from 72 episodes to 99 in 90 days. I invited contributors to come on and share content.  It was a huge success.  I met my goal and got a lot of content and new contributors that I would not have if I didn’t create the event.  It was a win/win/win.  I got more shows.  The contributors got exposure and the community got much more content.
  3. 3rd lesson is always check your sound ahead of time. On My Mac the audio input levels seems to randomly change when I first plug in my microphone.  Make a little checklist of the settings you like to have and verify it before you start recording.

Robert Bailie from Surrounded in Pittsburgh Steel City Resistance and Pittsburgh Radio: Burghseyeview

  1. Our listeners/viewers wait for us to publish material and when we get held up for whatever reason they get pissed, and that is very humbling. This causes us to put in the extra time needed to produce a decent product.
  2. Pre checking your equipment is imperative, especially if you produce a show while imbibing (Burghseyeview). It’s a bear trying to troubleshoot electronics after a few meisters.
  3. Audio quality or the lack thereof will drive people from your audience. Nobody wants crackling choppy, overdriven audio in their earbuds.

William J. Meyer from Fire on the Mound

  1. The biggest podcasting lesson that I learned would be that promoting and finding an audience for FIRE ON THE MOUND is more work than producing the podcast itself. As a serial narrative, our show is heavy on post-production, so I don’t have as much time as I would like to spread the word. But, once the series is complete, I’ll spend my weekly allotted time for editing on reaching out to an audience.
  2. Another lesson I learned is that the social media worlds do not necessarily cohabitate. Our followers on Twitter generally do not engage us on Facebook, and likewise those that have liked our Facebook page tend not to tweet about us. That was an eye-opener; engaging each of these audiences on their own terms is essential.
  3. And a third lesson learned is that our audience has wildly different preferences for episode length. Some think the weekly half-hour episodes are just right in duration, either for a commute in the morning, or a walk during their lunch hour. But we also receive a number of requests to compile several hours of the story into a single audio file, which we might do once the series is complete.

Elsie Escobar from Elsie’s Yoga Class

  1. Plan ahead. My production this year was in no way close to what my intentions of production were. I know in hindsght, if I would have crafted a production calendar and even batch produced episodes, I would have done much better.
  2. Let go of expectations. When I began podcasting I had a very open schedule and a lot of time to produce. I enjoyed improvising when I recorded and wanted to do it only when I was inspired. My life is completely different than it was 6 years ago. I don’t have that kind of time nor the luxury to record when I’m inspired to do so. I had to let go of expectations of the right time and just do it! Seems simple to do, but not very easy. I’m still fightng this mindset.
  3. Podcast listeners are loyal. Since I have been incredibly inconsistent in producing I thought that I lost a lot of my subscribers. Lo and behold, every time I finally posted an episode, they were right there with me. I’m in awe and very humbled by it. Now if I could get myself together and publish a little more consistently, that would be a great thank you to them.

What do you guys think?

Good stuff no?

We are really loving this amazing collaborative mind think.

How about you? What were some lessons you learned this year as a podcaster?

   

A New Way To Get Important Info: Announcements Widget

new announcement widget in the libsyn dashboard

We’ve been doing some upgrades under the hood, and will soon implement more refinements and upgrades and want to make sure that you get the information.

Currently we send emails, and post on our social media properties, such as our Facebook Page, Twitter and Google Plus, but we know that there are a lot of you that don’t use these services and are not connected to us.

Introducing Dashboard Alerts

Now whenever we have important information we have to get out to you, you’ll see an announcements widget right within your dashboard.

Once you have seen the message you will immediately be able to close out the message and it will disappear.

If you want to check out a prior announcement you can click onto past announcements right from within the same widget.

We hope this helps all of you stay up to date on our latest changes, support information and relevant account updates.

Let us know how it’s working for you!


Image credit via CC Megaphone man at the Metro 4 by Hazzat


Holiday Support 2012

podcasting how to and advice

That lovely race to the end of the year is upon us!

We are sure you’ve got your share of last minute shopping, planning and of course podcast recording to do!

As do we!

We are looking forward to spending time with our families and delighting that we are so very lucky to hug and love them. This will be a much needed pause to reconnect with that which means the most to us.

Expectations of Libsyn Support in the last two weeks of December

We wanted to make sure that you are taken care of, as well as be informed of what you can expect from Libsyn Support in these last couple of weeks of the year!

Please take a moment to check out this Support Blog post about the Libsyn Holiday Hours for 2012.

Due to the Holidays both this weekend and next, our support staffing will be scaled back so that everyone may spend time with family and friends. So please be understanding if ticket response times are higher than normal. Members of our admin team will be on-call to handle any urgent system-wide issues.

We look forward to provide a stable and reliable platform for your work to abundantly grow in 2013!

Many blessings to you and yours, stay safe!


Podcaster Voices: What's the Hardest Podcasting Related Thing You've Overcome in 2012

what were the hardest podcasting related challenges in 2012

This is the first installment of an ongoing collaborative blog series featuring podcasters and their insights.

We’ve found that the more we can connect and share our knowledge about podcasting, the more the medium shines and the more we can catapult podcasting into the spotlight.

The voices shared are not only from seasoned podcasters but also from those that just stepped into the medium.


No matter what, as a podcaster, part of what helps us stay on our game and refine our offerings is to be willing to problem solve and adapt to both the industry and our every day podcasting workflow.

What worked then will not necessarily work now.

What wasn’t an issue might develop into a problem.

What you thought was a problem, might not be a problem at all.

We must be willing to step in, define and take action.

Although podcasting might seem intimidating and overwhelming, its in the doing that you reap the most rewards.

Check out what your fellow podcasters did in light of overcoming challenges and dealing with the hardest podcasting related things that popped up in 2012.

Ken Burgin from Profitable Hospitality

Understanding the intricacies of hosting and links.



Rob Walch from Today in iOS

Trying to keep my show notes pithy.  I went from using delicious which limited me to 1,000 characters to Evernote that lets you put in as many characters as you want.  In hindsite - as much as I wanted - was sometimes too much.  

Nick Seuberling from Who-Dey Weekly

The hardest part I’ve had to overcome over the last year in my podcasting is accepting the fact that just because people aren’t emailing you or leaving you feedback, doesn’t mean they don’t like your show or what you’re doing. Keep producing great content, and the feedback will eventually come.

Danny Pena from Gamertag Radio

The hardest thing I’ve had to overcome happened during 2012.  I was fortunate enough to work on two shows at the same time.   One was for my personal podcast, Gamertag Radio, and the other was a new webisode series for Discovery Channel Latin America, Yo Soy Danny Pena. A lot of work went into setting up interviews, traveling and editing content for two shows.  It has been a really busy year but, definitely one of the most rewarding.

Spider Mann from Overheard Podcast

Finding new software to record shows with. The awesome software package we had been using was not updated in time for our new OS and we had to find something new that we’d be comfortable with. We’re just now getting into the new groove.

John Harrer from DUH Podcast About Horses and Horsemanship

Sound quality.  It’s difficult trying to get good sound in a variety of situations and environments.  Our podcast has to do with horses and horsemanship and we like to “be out in the field”.  Sometimes our recordings were so bad we could not air them.  Thanks to online resources (and Libsyn) we found some answers on how to improve or recordings and equipment.

Scott Fremont from The Delicate Sauce Podcast

Doing my second episode.  I was really just jumping into the whole podcasting world without a life preserver but I felt like if I didn’t do it this way, I never would.  So after my first episode, I was left feeling really insecure about my abilities as a podcaster and if perhaps I had made a huge mistake but I told myself it would be silly to quit after just one episode so I plowed ahead and had a fantastic second episode experience and I’ve never looked back since.

Ashley Milne-Tyte from The Broad Experience

Just putting the podcast together was intimidating for me. I’m a radio reporter but I’d never mixed before. There was always a staff of engineers to do that. So for me simply putting a coherent show together and producing it myself was a huge challenge.

Kate Macdonald from Why I Really Like This Book

The technical language! I’ve just spent three days fretting over what a nameserver and  DNS have to do with each other, and why a host is not actually a host. Should I get ‘Podcasting for Dummies’? The Helpdesk replies I received on my journey around the podcasting community’s providers and servers and whatnot were less than helpful, because all assumed I was a techie nerd like they were. But (I think) I made it to an answer, and a solution, in the end, by doggedly refusing to accept ignorance and to learn.

Johnny Dertien from iBoardcast Video Podcast

People still don’t understand podcasting and moving away from it. Finding more and more time to make sure your well presented on social media. Losing the fun of podcasting. Running around to make shows.

Matthew Cutler-Welsh from If Only They’d Told Me

Getting started. The initial set up makes sense now after doing it a couple of times, but I was surprised at the number of steps involved before seeing my name in iTunes.

I did a bunch of research. Pat Flynn and Podcaster Answer Man were valuable resources to help me get started.

Steve Michael from Mancave Movie Review

Reducing the amount of time doing post-show editing. Obviously as we have become more comfortable doing the show, editing has been easier.

Matthew Kane from Intrepid Audio Productions - IAP Podcast

The hardest aspect of podcasting I had to overcome was becoming comfortable with my own voice. It’s very easy to get discouraged and think “does my voice matter or why should I keep doing this?”, but being happy with the work I do at the end of the day is what’s important. Did I have fun recording, editing and building post-production materials and when I answer yes, than I’m happy.

David Leedy from Notes in 9

The most difficult part of podcasting to me is just the backend publishing and site management.  Uploading to Libsyn, then getting the show out to my Wordpress blog and feed.  The next big challenge is in indexing the shows. My Podcast is more educational rather then topical.  So the shows have a much longer “shelf life” and shows from 2 years ago are as relevant today as they were back then. Actually I’ve not really “Overcome” these issues but I have high hopes of doing so in 2013.

Robert Bailie from Surrounded in Pittsburgh Steel City Resistance and Pittsburgh Radio: Burghseyeview

Along with a few of the best co hosts in the business, I produce two audio/video podcasts. One is Steel City Resistance which is a conservative political podcast. During such an intense political year it was tough to do all of the behind the scenes topic gathering and refining for Burghseyeview my Pittsburgh centric nonsense podcast developed for Pittsburghers in exile. We manage to produce around monthly though and SCR is weekly.

Jason Conley from not given

I was doing a show for a nonprofit org (I volunteered for about 2.5 years by this point) and was about 26 monthly shows in when things had to change because I was moving house and the org, a tiny org with just a few souls working at it, incorporated a guy who had more ambition than ability. We probably gave him too many keys to the kingdom, too quickly.

Anyhow, he was remote in another state and not able to take part in local work. All the kinds of things he had to learn about our various digital publishing outlets (blog, social, podcast, YouTube) amounted to a growing mountain of email, Skype, and other tutorial effort on my part to basically explain what had usually been my work to do. And yet, either he wasn’t able to get it or was a bit strong willed in his own way, I had to do extensive work to fix his stuff in our established presentation. Ugh.

As far as the podcast goes, the matter of getting him a mic yielded no more than a Samson Go Mic and Hindenburg software to record what originally would have been thought of as his side of a double end recording done with me and the other host in my place on good gear. But after just one episode of moving into this house in a far noisier (and hotter) environment, trying to get this guy’s rig and abilities up to speed, it all started to unravel. I had to start making an escape plan not just from the show but from the entire org!

That completely ruined my summer. I mean, I’d done a lot to build this whole thing up for the benefit of the org, but it got harder to spend so much time and feel it was backtracking with his inattention to details or seeming stubbornness. So I had to throw in the towel and get out.

The task of properly handing off responsibility would have been even larger than maintaining the role I was in, so I’m sure there are some big gaps left behind. Since no one but me understood the entire nexus of how the various components fit together, with me gone, no one is likely to ever figure it out. But I got so sick of butting heads with this newcomer, and had to admit it might be time to quit volunteering and get on with a paying job if I could find one, or return to making music like I brushed aside for much of the time I was doing all this.

He and I had done a demo of a show that I spent time editing (Hindenburg and the double ended conversation model were both new to me so I used it as practice) but then when I pulled out from the project, he became the de facto replacement. He has some funny ways of using material. After I transferred things back to the org and announced I did not want that material going out with my name or voice on it, what did he do? He took his track in isolation and made other connecting talk and presented it as if he were talking to someone else at some conference or something. It was the oddest thing. Why he did not just simply make his list of points and speak it all in one live pass, I have no idea. His ideas for how to do the interview or co-hosting that would constitute normal work in that show has been odd too, but not quite so odd as this.

Because he does not have gear I told him to get and is a newb at Hindenburg and the Skype/audio clip playback, he has a hard time getting a guest in and making it sound like there is any single conversation going while talking with his co-host, the man who used to sit in the same room as I did, often with a local guest.

Hearing how it’s all changed is bewildering and annoying.

And you? What were your podcasting challenges?

If you didn’t have a chance to share your hardest challenges, share below in the comments!

Also, come on back next Friday for when podcasters share their 3-5 lessons they learned over the last year about podcasting!


Genealogy Gems Celebrates A Million Dowloads in Style!

Congratulations to Podcast Luminary Lisa Louise Cooke and Genealogy Gems Podcast for crossing the amazing mark of 1 million downloads!

In early 2007 when the first episode was published by Lisa Louise Cooke, podcasting was in its infancy, having just come into being in mid-2005. “It was like being part of a new Wild West of technology,” says Cooke, a genealogist since the age of about 10. “For the first time anyone with an interesting idea, a computer, and a willingness to work long hours could produce a worldwide ‘radio’ show. The day I listened to a podcast for the first time, I knew this medium was what I had been waiting for to reach genealogists.

lisa louise cooke amazing podcaster

Apparently a lot of other folks were also anxiously waiting for Cooke’s discovery. From long time genealogists to dabbling family history newbies, they flocked to the free podcast available through Apple’s iTunes Store and the Genealogy Gems website. Over the next five years they listened in to soak up genealogy research strategies, expert interviews, tips on harnessing the power of technology in their research, and creative ideas for sharing their findings.

“There’s a lot of noise out there online that can be overwhelming,” says Cooke. “My goal has always been to spend my time sifting through all of that information, and chiseling out the gems – the items that are really worthwhile – so that my listeners can have faster and greater success . Ultimately the genealogy gems I provide on the show lead to my listener’s genealogy gems: their precious ancestors!”

From Press Release

We are proud to have Lisa as part of the Libsyn podcasting family, and look forward from so much more from her to come!

If you’re interested in why you should listen to Geneology Gems, Lisa has put together a fantastic image to help get the word out about podcasting!

Pretty creative :)

why listen to podcasts

   

Libsyn Podcasts iTunes Best of 2012 And Stitcher Award Winners

Huge congratulations to all the amazingly talented Libsyn podcasters getting some well deserved praise!

Take a look below!

libsyn podcasters are the best in itunes for 2012

Libsyn iTunes Best of 2012

adam carolla hosts his podcast on libsyn

Best Audio Podcast: Adam Carolla

minute physics podcast is hosted with libsyn

Best New Video Podcast: Minute Physics

joe rogan is hosted with libsynthe nerdist is hosted with libsyn

Best Comedy: Joe Rogan, Nerdist

Penn hosts his podcast with libsyn

Best New Comedy: Penn’s Sunday School

the podcast history of our world is hosted on libsyn

Best New Society & Culture: The Podcast history of our world

draft tracker podcast is hosted on libsyndavey mac sports is hosted on iTunes

Best New Sports & Recreation: Draft Tracker Podcast, Davey Mac Sports

DiveFilm HD Video is hosted on libsyn

Best Sports & Recreation: DiveFilm HD

The Truth is hosted on libsyn

Best New Arts: The Truth

the stitcher awards with a ton of libsyn podcasters

Libsyn Podcasters Winners of the Stitcher Awards 2012

WTF is hosted on Libsyn

Best Episode of the Year: WTF with Marc Maron Podcast 8/23/12

The Nerdist is hosted on libsyn

Best Comedy: The Nerdist

good job brain is hosted on libsyn

Best Album Art: Good Job, Brain!

go fork yourself is hosted on libsyn

Best Food & Cooking: Go Fork Yourself

Skeptoid is hosted on libsyn

Best Science: Skeptoid: Critical Analysis of Pop Phenomena

The dave dameshek show is hosted with libsyn

Best Sports Commentary: The Dave Dameshek Football Program

savage love is hosted on libsyn

Best Health & Lifestyle: Savage Love

mohr stories is hosted on libsyn

Best New Show: Mohr Stories

the smodcast is hosted on libsyn

Best Film and TV: Smodcast: Hollywood Bable-On

Smodcast is hosted on libsyn

Best Entertainment and Pop Culture: Smodcast: Tell ‘em Steve-Dave

How to do everything is hosted on libsyn

Most Original Show: How To Do Everything

Penn's Sunday School is hosted on libsyn

Best Social Commentary: Penn’s Sunday School

   

Rockin' New libsyn Podcasts: The Unleash The Fanboy Podcast

This series is all about libsyn’s newest podcasters. Its sole purpose is to introduce these awesome podcasts to the world as well as share their podcasting insight to empower the community!


Q & A with the crew from Unleash The Fanboy


When did you start podcasting?

We started experimenting with podcasts in late June, and after 2 or 3 practice episodes, we dove straight in.

Why did you start podcasting?

Unleash The Fanboy is quickly becoming one of the bigger sources for news regarding indie comics, super hero movies, and general fandom, and we wanted to expand how we interact with our audience. What better way than a podcast?

What’s your show about?

We’re a bunch of fanboys sitting by the proverbial fireplace, sipping our favorite swill, discussing the latest geek news from the week.

How have you promoted your podcast?

We promote our podcast through our social media accounts, but really, the best tactic we’ve ever employed is to embed the podcast player in our website’s header. It loads on every page, in a convenient place, and after long enough, even the most uninterested visitor will think “Hey, I wonder what they’re talking about”

What do you know now that you wish you knew when you started?

I wish I knew that we didn’t have to bend over backwards to edit the show. In the beginning, we spent about 6 hours an episode editing everyone’s individual recordings, removing all of the dead air and embarrassing guttural coughs, but that’s not really necessary. The advantage of podcasting is that it is NOT a massive corporate radio show. At its best, podcasts are a conversation between you and your listeners.


It’s time to keep up to date on your latest geek news of the week! subscribe! If you have any feedback for the UTF crew send it over to editor(at)unleashthefanboy(dot)com.

Do you want to share the latest news in your industry? Time to start podcasting!

   

What Podcasters Want For Christmas 2012: More Listeners and More

This past month, we asked podcasters what they wanted to Christmas. What you see below is what we got.

There were equal amount of requests for tangible and non-tangible goods.

Hope you enjoy!

Thanks to all of you that participated!!!

By the way, if you want to drop some hints to your audience about how to give you exactly what you want aka more listeners and feedback, share this post with them. We did it for you!

what podcasters want most for Christmas 2012

   

Where are all the women at? Part 2

statistics about women in podcasting

Below is an article I wrote for Blogger and Podcaster Magazine back in Sept 2007 called - Hey where are all the Women at? The article went over the lack of women in podcasting at that time.  

I thought it would be interesting to follow up on this article to see where women are percentage-wise in podcasting five years later. 


September 2007

Hey where are all the Women at?

Surely someone will get their nose out of joint by the title of this article.

“What does he mean by it?” 

Well, back in late 2004 I remember reading an article that talked about how 42% of bloggers were women and the author felt that statistic was more important to mainstream acceptance of blogs than the publicity blogs were getting from their coverage of the US presidential election. 

The author of the article, and for the life of me I can not remember who wrote it, made the point that passing that 40% mark was somehow a magical event and at that point there would be content available that all could enjoy, not just the techies and political pundits.

This author felt the content would reflect the image of the audience and this would be more inviting to the general population. Word of mouth outside of the internet would then help fuel blog growth even higher.

I have often thought about the message in that article, and as podcasting came into being in late 2004 and as we moved into 2005, I wondered what percentage females made up in the podcasting ranks.

How did Podcasting match up against Blogging? 

Then in late 2005 I did not have to wonder anymore. 

Monash University released a survey of podcasters in the Fall of 2005 that found only 14.2% of Podcasters were female.

I wish I could say I was shocked, but I figured we were in the early adopter stage and things would work themselves out over time and the number of females would start to rise.

Fast forward to early 2007 and Jacobs University along with the University of Technology Berlin conducted a survey of podcasters, this time with over four times the number surveyed back in 2005.

What they found was that females now represented 13.8% of the podcasting community

This time I was shocked, I was hoping for 25% and thought it might even be as lows as 20%.  But to see a decline (albeit a very small decline) was not even something I remotely thinking was an option. 

I have always made a conscious effort on Podcast411 to get more women on the show as guests. For the life of the Podcast411 - 22.8% of my guests have been female, with 34.3% of my guests in 2007 being female.

I hope someday to not have to make a conscious effort to interview more women and that simply by statistics my interviews will work out to close to 50/50 male to female guests.  But based on the most recent survey we are not just a long way off – there has been no improvement in the situation in the past two years.  

Please do not get the message wrong - there are some great individual women in the podcasting world that have been extremely influential and instrumental in helping grow this community, they include.  Mur Lafferty (Geek Fu Action Grip, I Should Be Writing, and co-author of Tricks of the Podcasting Masters) Colette Vogel (Podcasting Legal Guide), Shelly Brisbin (Shelly’s Podcast, Editor Blogger and Podcaster Magazine)  Nicole Simon (Useful Sounds, and lots of other credits), Cali Lewis (GeekBrief.TV, iCali), Violet Blue (Open Source Sex, San Fran Chronicle), Mignon Fogarty (Grammar Girl, QDNow Network), Carmen Van Kerckhove (Addicted to Race), Gretchen and Paige (The MommyCast), Denise Howell (This Week in Law, Sound Policy) and many others I do not have the space to mention here.  

I think the key in the list of women above (beyond me leaving someone out you think I am an idiot for leaving out) is that they for the most part did not come from a media background or a hyper-marketing background.

They are all just everyday people, some have a blogging background, for others podcasting was their first foray into the internet world. In other words, they represent most of the women in the general population and they show that there is no real X chromosome barrier to entry in podcasting. 

So like I asked in the title - where are all the women at?  What is it about podcasting that makes it not so attractive or interesting if you are a female? 

Honestly I want to know. 

I would like to hear what your thoughts are on what I consider to be one of the biggest issues in podcasting.  


So where are we at today?  

On the blogging side in 2012 there are more women bloggers 50.9% vs Men 49.1%.  This according to Sysomos -

But for Podcasting - we just have not seen that increase that blogging has seen - actually we have seen a decrease from the numbers of 2005 and 2007.  

In 2012 just 12.5% of Podcasters are Women.  

This from info of podcasters using libsyn.com . The data comes from over 10,000 podcasters using our service - so it is more than statistically significant.  

Maybe the issue has been all the added tools you need to podcast?  

If that is the case - good news - I am doing a presentation at NMX titled - Audio Podcasting - Doing it all from your iPad.  Maybe by showing how easy it is to actually podcast and that you can do it all from your iPad this will help get more women interested in podcasting. 

Who knows with a little luck maybe in 2017 I will be able to put up an article titled - Hey were are all the Men at?

Rob Walch


Image credit via CC Women standing in a picket line reading the newspaper PM. by Kheel Center, Cornell University

   

If You Have A Favorite Podcast, Give Them This

what to give your favorite podcaster?

Free Gifts For Your Favorite Podcaster!

You know that favorite podcast that always gives you exactly what you need, information about something, how-tos of your latest passion, a ton of laughter, great conversation, or simply time to virtually be part of an online virtual community…why not give them a little something for the holidays.

Having been an avid podcast listener and podcast producer since 2006 and then having worked in podcasting for the past 5 years, I can say that all podcasters love two things the most: feedback and more listeners.

Here are the tried and true ways to rock your favorite podcaster’s world. (Click To Tweet)

The best thing about these gifts, they won’t cost you a thing!

Leave a positive review in iTunes

This is perhaps one of the most surefire ways to offer something of value to your favorite podcast. Of course to get a positive review always gives the ego a boost, but it’s not only the ego that it affects.

The more positive reviews a podcast has, the more visibility it get in iTunes, and if the podcast gets more visibility, it gets more listeners.

Bam.

Another wonderful bonus about leaving a review is that it also provides your podcaster with a nice testimonial for their work, which can lead not only grow their audience, but even landing sponsors and advertisers.

Leave an iTunes rating

Writing and iTunes review does take a bit of time, especially if you want to offer something of value to the podcast. If you don’t have the time nor the energy to do something like that a simple iTunes rating will do.

That only takes a few seconds.

Feedback!

The longer a podcast goes on, they more effective the producer gets at requesting and getting feedback.

  • Leave a voice feedback

Not only does the power of your voice have a profound effect on the podcaster, but it also affects the other listeners to the podcast.

It’s a direct connection uniting a virtual community.

What? You haven’t ever done it? Get a little wild, call the feedback line or send an MP3 attached to an email.

  • Leave a comment on their website

We are aware that most podcast listenters don’t go to the podcasts’ website very much, as most podcasts are consumed on the go, but, if there’s an episode that completely rocks your world, leave a comment.

  • Send them a thank you email

A simple thank-you email into the podcast is perhaps one of the best and often overlooked, easiest way to give back to the producer.

It fuels the fire.

Buy what they are selling

Some ways that podcasters generate revenue are to 1) have a sponsor 2) have an advertiser 3) sell affiliate products or 4) sell their own products or services.

How does a podcaster know that what they are doing is working? Through sales!

An easy way to support your favorite podcaster is to buy what they are selling.

It could be purchasing from the sponsor, advertiser or podcaster or even an easier thing, thanking the sponsor for supporting the show.

The more we can collectively show the power of podcasting to relevant sponsors, the more that the entire medium will benefit, including podcast audiences, as they’ll receive more relevant and more quality products forging relationships with their favorite show.

Share their podcast on social media

Here’s another really easy way to give back: share your podcast on twitter, facebook, G+ or any other relevant social network.

One of the key ways that we human beings choose is based on advice, or insight from our peers. You never know who you might be helping out by sharing a podcast.

So how about it?

Give to Podcasting this holiday season. (Click To Tweet)

Podcasting will be deeply thankful, as without you, we wouldn’t be here.

Elsie Escobar

   

Rockin' New libsyn Podcasts: The SilverTowne Podcast

This series is all about libsyn’s newest podcasters. Its sole purpose is to introduce these awesome podcasts to the world as well as share their podcasting insight to empower the community!


Q & A with Shawn Ozbun from The SilverTowne Podcast


When did you start podcasting?

I actually started podcasting a little over 2 years ago. I have always spent a lot of time in my car and after listening to dozens of podcast I just fell in love with the idea of podcasting in general. So when I came over to SilverTowne it was only natural for me to create a podcast about precious metals.

Why did you start podcasting?

Podcasting is a great way to reach out to your audience and customers in order to build a relationship with them. Millions of podcast are consumed every month in the USA. People are busy, or commuting to work, or working out at the gym and a podcast allows them to get the information they want without taking time away from their already busy day.

What’s your show about?

The SilverTowne Vault Cast is about the precious metals market. I address the concerns about the inflating American dollar and how people can protect their wealth by owning precious metals like gold and silver. I cover news articles and share my thoughts on these issues.

What’s your podcasting set-up? Hardware, software, CMS, etc.

One of the great things about podcasting is you don’t need a fancy studio or thousands of dollars worth of equipment to create one. If you have a microphone and a computer then your on your way. I use a Yeti microphone and record directly into my macbook pro using Garageband.

How have you promoted your podcast?

We initially promoted our podcast via social media, on our website, with a press release and on iTunes. We continue to promote our podcast heavily through social media on Facebook, Google+, Twitter, Pinterest, LinkedIn and YouTube. We are present on all of these platforms because we believe in being everywhere our customers are.

What do you know now that you wish you knew when you started?

One mistake that people make when they begin is not writing up a script before they start recording their show. This is something I learned the hard way in my early days of podcasting. That’s a mistake I made sure to avoid when starting “The SilverTowne Vault Cast”. When you have a script it’s easy to stay focused and make sure you cover everything you wanted to include in the show. I write down everything that I need to say in advance. I often add more thoughts to the show then I write down but at least I’m not forgetting to tell the listeners where they can find the podcast or how they can contact SilverTowne. All the most important things are written down.


If you have any interest in the precious metals market this is the podcast for you! Subscribe! Do you have any feedback for Shawn and his show, send it over to vaultcast(at)silvertowne(dot)com.

If you are ready to start your own podcast addressing a particular niche, we are ready for you to start your own podcast!

   

We Will Miss You Zig Ziglar

zig ziglar's words of encouragement podcast

Zig Ziglar prolific speaker and motivator extraordinnaire, passed away almost a week ago. The world has lost a great man.

In case you didn’t know him, listen to him.


Rockin' New libsyn Podcasts: RealSG Strongcast


This series is all about libsyn’s newest podcasters. Its sole purpose is to introduce these awesome podcasts to the world as well as share their podcasting insight to empower the community!


Q & A with Anthony Accinelli from The RealSG Strongcast


When did you start podcasting?

We started podcasting in the beginning of July. Our first episode was July 3rd, 2012.

Why did you start podcasting?

Voice is a very strong medium. While we do write articles for StrengthGamer.com, we really wanted our readers to be able to hear what we have to say. That and the fact that we love to hear ourselves talk haha.

What’s your show about?

Video games. Everything from news and reviews to the latest hot topic. We aren’t afraid to say how we feel so the hot topic can be very… controversial.

What’s your podcasting set-up? Hardware, software, CMS, etc.

I record through Garageband on my iMac. We each have a set of Turtle Beach headsets we use to record our voices. That’s really it to be honest. Very simple, but we love the sound so far.

How have you promoted your podcast?

We honestly haven’t. Every week I place the latest episode on RealSG.com (StrengthGamer) and let our friends know about it. We of course use social networks to advertise the Strongcast but it’s nothing extraordinary. I suppose we just promote it by having legitimate, real conversations between ourselves regarding current topics.

What do you know now that you wish you knew when you started?

I wish we would have known that recording on headsets worked so well. We spent a lot of time and money on different microphones only to realize the equipment we had worked better than anything.


We’re looking at you gamers! You ready to delve into another awesome gaming podcast? You should, and subscribe, it’s good for you ;) If you wanna do the feedback thing, follow @strengthgamer or email anthonyaccinelli(at)strengthgamer(dot)com

Time to start podcasting!